AR Experience & Holographic Video for Into Niilo "Secret, Sacred and Scattered" Show
Client:Into Niilo
2025 Y
AR Experience, CGI Hologrtaphic Video

Project Scope

We led the full-cycle creative production of an immersive AR and holographic video installation for the Into Niilo exhibition in Diva Antwerp museum's "Secret, Sacred and Scattered" show - a showcase of avant-garde jewelry pieces designed as symbolic sculptural objects.

The project was developed to elevate the physical presentation of the collection by integrating real-time augmented reality and holographic video content, allowing audiences to engage with the jewelry not only as wearable art but as animated digital artifacts they can interact with within a hybrid exhibition space.

The result was a visually rich, tech-enabled exhibition that merged jewelry, sculpture, and storytelling - demonstrating how fashion objects can live across both physical and digital dimensions.

What We Did

  • Directed creative development and conceptual narrative for the digital presentation of the collection
  • Led the full CGI pipeline to visualize each bespoke jewelry piece in motion, capturing their detail, symbolism, and form through cinematic holographic sequences
  • Produced mobile-based AR experiences allowing visitors to view, rotate, and explore each piece in virtual space using their smartphones
  • Designed and directed holographic projection content for in-gallery display, achieving a seamless blend of physical installation and digital motion graphics
  • Built a streamlined production pipeline for high-fidelity, lightweight assets, optimized for mobile AR and holographic rendering
  • Collaborated closely with the Into to preserve the symbolic meaning of each object while enhancing their emotional and spatial presence through interactivity
  • Collaborated with Diva Antwerp curatorial team to setup the experiences on-site in the exhibition space

Skills & Tools

AR Experience Design · Holographic Video Production · Unreal Engine · Motion Design · Jewelry Visualization · Real-Time Rendering · CGI Production · Interactive Content · Exhibition Design · Mobile Optimization · On-site Setup

Credits
Arden Vald Creative Director, Producer
Ilia Poletaev Art Director, Motion Designer
Dmitrii Podlesnyi AR Developer